Unit 6, Conduct 1, Self-Introduction as a Talk Show Host

On Tuesday, March 12th, 2024, at COMETSA Radio Worldwide (CRW), we discussed self-introduction as a host of a digital online radio talk show. This is part of the COMETSA Digital Online Streaming Mastery Development Program. There is a strong business case to master the art of introducing yourself as the host or co-host of any talk show, particularly for online radio, wherein the listeners do not see you. They can only hear your voice, which is your identity to which they relate. Secondly, you must respect your guests and listeners and not dominate the show. Your role is to hold the space, engage with the guests, and serve the listeners' interest. You’ll need to know what to include and leave out of your introduction. The rule of thumb is to make your self-introduction as short as possible. Since you are the host, you should introduce yourself immediately after opening the show and introducing the platform, the online radio station. That is followed by the guest's introduction and the conversation topic. Could you remind the listeners who you are in the middle of the show? In the same way, it would be best to do that with your guest, the platform, and the topic. As part of your preparation, you should produce the hosting script that spells out your self-introduction approach. The goal is to bring discipline into your self-introduction. There is no qualification for an excellent self-introduction. Our experience and perspective guide our conscience and define our uniqueness. There are many good hosts in the broadcasting and streaming sectors that we can benchmark against and learn from. However, we are all expected to develop our unique styles. This Unit 6: Conduct 1, Self-Introduction, focuses on crafting an engaging self-introduction, leveraging personal branding principles, to make a memorable first impression. The unit is accompanied by the Personal Branding (CDC), https://cometsa-goc.com/personal-branding-cdc/ offered by the COMETSA Business Academy (CBA).

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit samtsimacometsa.substack.com